After reading this TV sucked. Every thing this chapter talked about, every commercial had apart of it in it.
1. Limit Options.
Nothing on TV said anything about Limited Options, only that they have a million options for there shit product.
2. Give A Deadline.
Call and order now while there still in stock. Bullshit, everybody knows you only put a limit on your product so stupid people buy them.
3. Use the Law of Inerita.
I only saw one commercial that and anything to do with this, is about a restaurant by the Toledo Zoo.
4.Expectation.
I read this part but didn't understand what is was talking about.
5. Processing Information.
E.T. Entertainment Tonight, I guess because they told me I'm should feel sad over the death on Anne Nicole smith. I'm happy, no more of the diet pill commercial were she has 1 line that she said 12 times.
6. Additional Incentive.
The best thing i can think of is the Girls Gone Wild commercial were you not only get the Marti Gras and Spring Break video, but the new one with the chicks in space (not making that up).
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